Fit It For Me, the online platform from LKQ Euro Car Parts that matches vehicle owners with independent garages, has now helped to generate £1m of additional labour for the independent aftermarket.
Launched in May 2020, the platform allows drivers to choose from a network of trusted garages when buying parts, helping them to access the standard of service they’d expect from a dealership, locally and at a more competitive price.
Drivers visit the LKQ Euro Car Parts consumer website and pick the parts they need – after inputting their registration number to ensure compatibility – which are then delivered directly to a Fit It For Me-trusted garage, to be fitted by a qualified technician. The customer then pays the garage directly for the installation, with no referral fee.
Along with generating £1m in labour sales, more than 1,500 garages have now received bookings through the service, with 89% securing repeat visits from happy customers.
Anthony McAteer, Trading Director at LKQ Euro Car Parts, said: “We launched Fit It For Me to help independent workshops bring in more work via digital channels, while tapping into a pool of end users that they wouldn’t necessarily have had direct access to before – like those who’ve traditionally had a go at small repairs themselves, or who use a dealership because they can’t find a trusted alternative.
“Of all online parts sales in the UK, half are ultimately installed by garages anyway. Our ambition with Fit It For Me has been to simplify the process and maximise the benefits for garages and their customers, by ensuring quality repairs, first time, every time. The take-up we’ve seen so far – and the fact that we’ve reached this £1m milestone – demonstrates that both sides clearly see its value.”
Junior Nandra, owner of Fit It For Me-trusted garage All Fords in South-East London, added: “I’d encourage any garage to sign up to this service if they can – it’s a great opportunity to bring new customers to your garage who would never have considered anything other than visiting a dealership.
“Technicians shouldn’t underestimate the impact a simple part installation can bring – no matter how small the job. If customers are impressed with your service, they’ll come back to you in future for higher-value work.”
Earlier this year, LKQ Euro Car Parts also introduced a labour guarantee for garages that use Fit It For Me.
This means that any technician who receives a job through Fit It For Me will be given a repair time based on HaynesPro data, which in turn generates a booking cost for the customer. If a garage’s own data shows a higher labour cost, LKQ Euro Car Parts will pay the difference.